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We’re all business. Except when we’re not.

Saturday, January 30th

Professor ‪Timothy Calkins‬ of ‪Northwestern‬ University’s ‪Kellogg School‬ compiled the first Super Bowl Advertising Review in 1999, and expanded it to the current format to include student input. His focus in evaluating Super Bowl advertising is simple: Creativity is great, and popularity is great, but at the end the day does the advertising build the business? Join the conversation at 866-305-6887. 11am east on SiriusXM 106. 

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