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Saturday, August 3rd

SharkWeekDiscovery Channel’s Shark Week kicks off on August 4th for the 26th season of what could be considered the ratings Super Bowl of the summer. Senior Director of Development and Production Mike Sorenson talks about how the channel programs the popular week-long series. Chanel Arola from Volkswagen of America follows up with a business perspective on how VW aligns and works with the popular broadcast.

Rosanne Iacono, Administrator of the Jefferson Breast Care Program and Center in Philadelphia, will focus on debunking myths and bringing awareness to this deadly disease. Join the conversation at 866-305-6887.

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